Browsing: Brain

While we often choose fragrances to feel confident or attractive, the science of scent goes far deeper than surface-level beauty. From the evolutionary drive to find a genetically compatible partner to the emerging trend of neuro-perfumes, our olfactory system is a powerful driver of human connection. However, as we spray our favourite mists daily, medical researchers are beginning to uncover the long-term effects that synthetic chemicals may have on our hormones and respiratory health.

Struggling to concentrate or remember things? That’s brain fog – a common but frustrating condition that can affect not just your cognition, but also your general wellbeing.